Online Advertising: Tracking and Data Sharing at stake
·1 min
Last Tuesday, Ireland’s Data Protection Commission (DPC) imposed a €390 million fine on Facebook and Instagram. It’s a significant sanction. But the biggest impact is that it will affect all Big Tech companies. As Morgan Meaker explains, “Meta users opt in to personalized advertising by agreeing to the company’s terms of service.” Given the power and the oligopoly of these platforms, we users often feel like we have no choice but to accept these terms […]