Big techs

Here are my brief reflections on three recent developments in digital marketing: Google’s 2019 'Code Yellow' and the convergence of search and ads. Finding the right balance between the need to generate revenue, ensuring a positive user experience, and […]

How do platforms die? That’s what journalist, activist and sci-fi author Cory Doctorow explores in a provocative article. A must read for anyone in digital marketing and technology to think about […]

Last Tuesday, Ireland’s Data Protection Commission (DPC) imposed a €390 million fine on Facebook and Instagram. It’s a significant sanction. But the biggest impact is that it will affect all Big Tech companies. As Morgan Meaker explains, “Meta users opt in to personalized advertising by agreeing to the company’s terms of service.” Given the power and the oligopoly of these platforms, we users often feel like we have no choice but to accept these terms […]